Every day people are bombarded with emails offering them “20% off today ONLY!” or “Free Shipping if you spend $25 or more” clogging up their inboxes…if you’re anything like we are, those emails typically end up in the trash bin right away.

The annoyance with these emails is even further exacerbated by the fact that it is VERY possible that your household was affected by all of the shutdowns due to COVID-19. According to the Fed 20 percent of all employed people were laid off or furloughed in March along with an additional 6% who were working reduced hours or on forced leave without pay.

Check out some of our best tips for small businesses marketing during a pandemic below (or download the PDF file here)